In his role as CEO, Ben oversees leadership responsibilities in marketing, branding, sales, educational initiatives, and client relationships.

Prior to establishing Carpe Diem CBD, Ben leveraged his expertise during a successful five-year tenure as a corporate sports sales executive in Minneapolis and Los Angeles. The pivotal moment came in 2018 when his wife encountered two wellness challenges, leading Ben to the discovery of cannabidiol (CBD). Witnessing the profound impact of CBD on his wife’s health prompted Ben’s commitment to advocating for the benefits of CBD oil. Ben decided to devote his career to helping others through the remarkable benefits of CBD. His passion drives business relations, sales initiatives, educational opportunities, and empowers individuals to embrace holistic wellness. His primary goal is to provide everyone with high-quality CBD products so they ‘Seize The Day’ in complete wellness.